Pale Rider Poem by Bill Upton

The sales force went home empty again,
Collectively scratching its head,
Wondering what went wrong-
Again.
Each person had a reason for his angst:
'They needed to think about it',
'They never sign anything the same day',
'The economy is bad for their industry',
'He has to talk it over with his partner/wife/mother',
'They don't like changing things',
'They wanted to look over the contract',
'They were stupid.'

A stranger walked into their weekly meeting
And went directly to the chalkboard.
Without saying a word, he wrote boldly and defiantly:
'Was I clear in my presentation? ',
'Was I believable? ',
'Did I come across as likable? ',
'Did they TRUST me? ',
'HAD I DONE MY HOMEWORK? '.

Without saying a word,
Without making a sound,
He had hit them over the head with a sledgehammer.

The words 'they' and 'I' had been switched.