Success Of Swedeshi.........Tata's Policy Poem by santhana louis

TATAs opened their shop
for wrist watches in 1986
‘Titan' is the brand and
the venture was very very new

everyone raised their eye brow
as scores of foreign brands
were having the full market share
besides, HMT and Allwyn, the local wears

within a span of twenty years, - Titan,
has its own debut from scratches
beating, the local giant HMT
rendering the foreign brands packing up.

Remember, Citizen, Casio, Seiko, Omax, Recoh
people had a craze over these smuggled wares
thanks, to the TATAs bold, innovative business moves

no one can now match TITAN for its variety,
range, accuracy, quality, service, price and its life.

Success of Swedhesi……………..TATA's policy.


Louis Santhana