Hardik Vaidya

Rookie - 431 Points (26 Dec 1969, I won't be dead till you know I am alive. / Mahuva, Gujarat, India.)

Gm The Local Legal Hooch - Poem by Hardik Vaidya

I overheard a conversation.
About a brand that was banned by the retailers association.
I have never had it, I wonder what's in it,
It's Christened GM.
Looks colourless, cannot comment about its odour, as I have never smelled.
As the grape wine goes, the brand had and has a huge market hold.
Quenching parched throats of tipplers in millions,
And priced at a band that allows them to gain confidence.
Greed I don't think is the right word,
Revenue maximisation may be the correct wow to strike the right cord.
The MRP was apparently increased, ensuring at the same time,
Retailers margins were kept same, or rather in percentile terms decreased,
The tippler retail distribution went up in arms,
Blacklisted the brand, which run on no advertisement or svelte waxed long legs and arms,
Now only the locals get its warmth, the walkins Get a boot,
There is always a rival to fill in the smooch,
And we talk of business hooch,
In air conditioned Ivy League schools,
Breeding a bunch of morons divorced from the brood,
That makes our customers, who pay us our crude.

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Poem Submitted: Saturday, March 2, 2013

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